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In the tech industry, solution and product messaging is an ongoing challenge. Are your messages hitting the mark? In this interview, learn how you can test—and improve—the effectiveness of your communications.
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If you sell your products or services through indirect channels, take a closer look at ChannelAgency. You’ll find a fast, cost-effective solution for producing customized demand generation tools.
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Download the Launch
International white paper, Value-based Marketing: Hype or help in today's
tough marketplace, to learn how you can transform messages into value.
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We recommend Rethinking the Sales Force by Neil Rackham and John DeVincentis. The authors address the challenges facing today’s sales forces—and how companies can better train and support them.
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Ever wished Ann Landers would turn her attention to the world of high-tech sales support and marketing? Launch International wants to hear—and help with—your toughest challenges.
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